#BigStory! Careers revived by OTT

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During the laborious lockdowns, given the lack of theatres or any other form of recreation, OTT platforms emerged as the only ones that could still deliver fresh content. While this in itself would have been a win, it also went on to become a messiah for a league of talented actors who suddenly found themselves busier than most A-listers in Bollywood. For ETimes’ #BigStory this week, we take a look at the reason why OTT has been a saviour for deserving stars and also assess if it will continue to be a gamechanger even when cinemas reopen at full capacity. Read on: